The exhibition titled "O que é original?" (What is Original?), by artist Marcelo Conrado (Prudentópolis, Paraná, Brazil 1976) comprises 13 large-format paintings and 20 licensed photographs from image banks, superimposed on anonymous phrases, removed from graffiti, social networks or casual conversations, instigating a discussion about the concept of authorship in contemporary art. The exhibition is a question that the artist makes to his audience, instigating a discussion about the concept of authorship in contemporary art. Conrado has been building his career almost like writing and reporting his memory,ʺ says Hudson José, State Secretary for Social Communication and Culture. Marcelo Conrado instigates the reflection on the use and right of the image and that is the role of the Museumʺ, says Juliana Vosnika. Artist graduated at the Prudentópolis Plastic Arts Youth Center, he refined his style and has two distinct phases: the initial chromatic phase, with intense colors, and the black and white phase, where he manages to impose a new course. "He is an already recognized artist, but he needs to have his works revisited constantly," says secretary Hudson José.