An edition of Memory lane and morality (2011)

Memory lane and morality

how childhood memories promote prosocial behavior

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Memory lane and morality
Francesca Gino
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Last edited by MARC Bot
January 4, 2023 | History
An edition of Memory lane and morality (2011)

Memory lane and morality

how childhood memories promote prosocial behavior

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

Four experiments demonstrated that recalling memories from one's own childhood lead people to experience feelings of moral purity and to behave prosocially. In Experiment 1, participants instructed to recall memories from their childhood were more likely to help the experimenter with a supplementary task than were participants in a control condition, and this effect was mediated by self-reported feelings of moral purity. In Experiment 2, the same manipulation increased the amount of money participants donated to a good cause, and self-reported feelings of moral purity mediated this relationship. In Experiment 3, participants who recalled childhood memories judged the ethically-questionable behavior of others more harshly, suggesting that childhood memories lead to altruistic punishment. Finally, in Experiment 4, compared to a control condition, both positively-valenced and negatively-valenced childhood memories led to higher empathic concern for a person in need, which, in turn increased intentions to help.

Publish Date
Language
English
Pages
47

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Book Details


Edition Notes

"February 2011"--Publisher's website.

Includes bibliographical references.

Published in
[Boston]
Series
Working paper / Harvard Business School -- 11-079, Working paper (Harvard Business School) -- 11-079.

The Physical Object

Pagination
47 p.
Number of pages
47

ID Numbers

Open Library
OL45330458M
OCLC/WorldCat
701618606

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