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From the novels of Anne Rice to The Lost Boys, from The Terminator to cyberpunk science fiction, vampires and cyborgs have become strikingly visible figures within American popular culture, especially youth culture. In Consuming Youth, Rob Latham explains why, showing how fiction, film, and other media deploy these ambiguous monsters to embody and work through the implications of a capitalist system in which youth both consume and are consumed.Inspired by Marx's use of the cyborg vampire as a metaphor for the objectification of physical labor in the factory, Latham shows how contemporary images of vampires and cyborgs illuminate the contradictory processes of empowerment and exploitation that characterize the youth-consumer system. While the vampire is a voracious consumer driven by a hunger for perpetual youth, the cyborg has incorporated the machineries of consumption into its own flesh. Powerful fusions of technology and desire, these paired images symbolize the forms of labor and leisure that American society has staked out for contemporary youth.A startling look at youth in our time, Consuming Youth will interest anyone concerned with film, television, and popular culture.
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Consuming Youth: Vampires, Cyborgs, and the Culture of Consumption
May 15, 2002, University Of Chicago Press
Paperback
in English
0226468925 9780226468921
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Consuming Youth: Vampires, Cyborgs, and the Culture of Consumption
May 15, 2002, University Of Chicago Press
Hardcover
in English
0226468917 9780226468914
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Book Details
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"In my introduction I focused principally on the political-economic implications of Marx's metaphor of the vampire-cyborg: how it allows a critique of the capitalist factory as an undead machine that feeds upon and incorporates workers' living substance."
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