An edition of Globalisation in theory (2002)

Globalisation in theory

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Globalisation in theory
Ken'ichi Omae, Ken'ichi Omae
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Last edited by MARC Bot
March 7, 2023 | History
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An edition of Globalisation in theory (2002)

Globalisation in theory

by

Discusses Kenichi Ohmae's theory of globalization and his vision of a borderless world. Explains the importance of a global strategy to corporations seeking to do business on a worldwide level; the three C'S-consumers, competition, and individual companies and their relationship to a successful global business strategy; and distinction is drawn between the traditional multinational corporation and the global corporation.

Publish Date
Publisher
Films for the Humanities & Sciences
Language
English
Pages
28

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Subjects

International business enterprises, Management, Strategic planning, Globalization, Motorola, inc, Levi Strauss and Company
Edition Availability
Cover of: Globalisation in theory
Globalisation in theory
2002, Films for the Humanities & Sciences
videorecording / in English

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Book Details

Edition Notes

Originally released in 1993.

DVD.

Published in
Princeton, N.J
Series
Globalisation -- module 1
Other Titles
Globalization in theory

The Physical Object

Format
[videorecording] /
Pagination
1 videodisc (28 min.)
Number of pages
28

Edition Identifiers

Open Library
OL47072265M
OCLC/WorldCat
57667074

Work Identifiers

Work ID
OL34725294W

Source records

marc_nuls MARC record

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