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Previews available in: English
Subjects
Management, Industrial marketing, Case studiesEdition | Availability |
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1
Business marketing: a managerial approach
1995, South-Western College Pub.
in English
- 6th ed.
0538847522 9780538847520
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Book Details
Edition Notes
Includes bibliographical references and indexes.
Rev. ed. of: Business marketing management. c1992.
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