An edition of How to capture value from innovation
(2007)
How to capture value from innovation
shaping intellectual property and industry architecture
by Gary P. Pisano
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In making strategic decisions about how to capture value from innovation, managers often look at two critical domains-the intellectual property environment and the architecture of the industry-as beyond their control. Yet, the intellectual property environment and the architecture of the industry can have profound influences on who wins (and who does not) from innovation. In this paper, we argue that under the right circumstances, these two domains can be shaped by managers in ways that favor one firm over another.
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How to capture value from innovation: shaping intellectual property and industry architecture
2007, Division of Research, Harvard Business School
in English
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Edition Notes
"September 2007"--Publisher's web site.
Includes bibliographical references.
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| May 27, 2023 | Created by MARC Bot | import new book |