An edition of Advertising budgeting and geographic allocation (1970)

Advertising budgeting and geographic allocation

a decision calculus approach

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Cover of: Advertising budgeting and geographic allocation by Glen L. Urban
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Last edited by ImportBot
August 1, 2012 | History
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An edition of Advertising budgeting and geographic allocation (1970)

Advertising budgeting and geographic allocation

a decision calculus approach

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Massachusetts Institute of Technology]
Language
English
Pages
32

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Previews available in: English

Subjects
Marketing, Costs, Advertising, Mathematical models, Advertising media planning

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Edition Availability
Cover of: Advertising budgeting and geographic allocation
Advertising budgeting and geographic allocation: a decision calculus approach
1971, Massachusetts Institute of Technology]
in English
Libraries near you: WorldCat
Cover of: Advertising budgeting and geographic allocation
Advertising budgeting and geographic allocation
1970, M.I.T.]
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Published in
[Cambridge, Mass
Series
Working paper (Sloan School of Management) -- 532-71

The Physical Object

Pagination
32 leaves :
Number of pages
32

ID Numbers

Open Library
OL17976260M
Internet Archive
advertisingbudge1971urba
OCLC/WorldCat
14514100

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Internet Archive item record

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August 1, 2012 Edited by ImportBot import new book
August 1, 2012 Edited by ImportBot import new book
April 28, 2010 Edited by Open Library Bot Linked existing covers to the work.
December 10, 2009 Created by WorkBot add works page