An edition of Basic Marketing Case Book
(1960)
Basic marketing
a managerial approach
3d ed.
by E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault, Kenneth B. Wong, J. E. McCarthy, and William D. Perreault Jr.
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| Edition | Availability |
|---|---|
01
Case book to accompany Basic marketing : a global-managerial approach
2004, McGraw Hill
Paperback
in English
0070952345 9780070952348
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02
Basic marketing: a global-managerial approach
1994, Irwin
in English
- 7th Canadian ed.
025612812X 9780256128123
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03
Basic marketing: a global-managerial approach
1993, Irwin
in English
- 11th ed.
025610509X 9780256105094
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04
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05
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06
Basic Marketing: A Managerial Approach. Canadian Edition
December 1986, Irwin Professional Publishing
Hardcover
in English
0256037256 9780256037258
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07
Basic marketing: a managerial approach
1984, R.D. Irwin
in English
- 8th ed.
0256030197 9780256030198
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08
Basic marketing: a managerial approach
1978, R. D. Irwin
in English
- 6th ed.
0256020485 9780256020489
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09
Basic marketing: a managerial approach
1975, R. D. Irwin
in English
- 5th ed.
0256015678 9780256015676
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| July 19, 2024 | Edited by MARC Bot | import existing book |
| November 9, 2021 | Edited by ImportBot | import existing book |
| August 13, 2021 | Edited by MARC Bot | import existing book |
| February 2, 2021 | Edited by ImportBot | import existing book |
| December 10, 2009 | Created by WorkBot | add works page |