An edition of Tangible Strategies for Intangible Assets
(2004)
Tangible Strategies for Intangible Assets
by John Berry
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Intangible assets such as brands, patents, and intellectual capital are the new measures of corporate wealth. But one cant manage what one can't measure. And while assigning accurate valuations is a stringent requirement under new FASB accounting guidelines, it is far from easy.This book explains the latest thinking and techniques in measuring and managing intangibles. Innovative management disciplines like Balanced Scorecard are explained, while real-world examples from Amazon, eBay, and other firms demonstrate how companies are getting maximum advantage from all their intangible assets.'
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Previews available in: English
Subjects
Business, Nonfiction, Intangible property, Management, Valuation, Messung, UnternehmensbewertungShowing 2 featured editions. View all 2 editions?
| Edition | Availability |
|---|---|
1
Tangible Strategies for Intangible Assets
2005, McGraw-Hill
E-book
in English
0071412867 9780071412865
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WorldCat
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2
Tangible Strategies for Intangible Assets
November 30, 2004, McGraw-Hill
Hardcover
in English
- 1 edition
0071412867 9780071412865
|
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Libraries near you:
WorldCat
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| August 20, 2021 | Edited by MARC Bot | import existing book |
| December 8, 2020 | Edited by MARC Bot | import existing book |
| July 22, 2019 | Edited by MARC Bot | remove fake subjects |
| June 23, 2010 | Edited by ImportBot | add details from OverDrive |
| December 10, 2009 | Created by WorkBot | add works page |