Dangers in using market-level data for determining promotion effects

Dangers in using market-level data for determ ...
Dick R. Wittink, Dick R. Witti ...
Locate

My Reading Lists:

Create a new list

Check-In

×Close
Add an optional check-in date. Check-in dates are used to track yearly reading goals.
Today


Buy this book

Last edited by MARC Bot
July 24, 2024 | History

Dangers in using market-level data for determining promotion effects

This edition doesn't have a description yet. Can you add one?

Publish Date
Language
English
Pages
40

Buy this book

Book Details


Edition Notes

"Working paper."

"September 1993."

Includes bibliographical references (p. 39-40)

Published in
Cambridge, Mass
Series
Report (Marketing Science Institute) -- no. 93-115

The Physical Object

Pagination
40 pages
Number of pages
40

ID Numbers

Open Library
OL52848081M
OCLC/WorldCat
29234409

Source records

marc_columbia MARC record

Community Reviews (0)

Feedback?
No community reviews have been submitted for this work.

Lists

This work does not appear on any lists.

History

Download catalog record: RDF / JSON
July 24, 2024 Edited by MARC Bot import new book
December 10, 2009 Created by WorkBot add works page