An edition of Choosing what I want versus rejecting what I don't want (1999)

Choosing what I want versus rejecting what I don't want

an application of decision framing to product option choice decisions

by

Choosing what I want versus rejecting what I ...
C. Whan Park, C. Whan Park
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Last edited by Open Library Bot
December 3, 2010 | History
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An edition of Choosing what I want versus rejecting what I don't want (1999)

Choosing what I want versus rejecting what I don't want

an application of decision framing to product option choice decisions

by

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
49

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Subjects

Consumer behavior, Consumers' preferences
Edition Availability
Cover of: Choosing what I want versus rejecting what I don't want
Choosing what I want versus rejecting what I don't want: an application of decision framing to product option choice decisions
1999, Marketing Science Institute
in English

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Book Details

Edition Notes

"Working paper."

Includes bibliographical references (p. 47-49)

Published in
Cambridge, Mass
Series
Report -- no. 99-124, Report (Marketing Science Institute) -- no. 99-124

The Physical Object

Pagination
49 p. ;
Number of pages
49

Edition Identifiers

Open Library
OL15305006M
OCLC/WorldCat
44121129

Work Identifiers

Work ID
OL5265058W

Source records

marc_columbia MARC record

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History

Download catalog record: RDF / JSON
December 3, 2010 Edited by Open Library Bot Added subjects from MARC records.
December 10, 2009 Created by WorkBot add works page