An edition of Advertising principles
(1998)
Advertising principles
choice, challenge, change
by Bruce G. Vanden Bergh and Helen E. Katz
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| Edition | Availability |
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1
Advertising principles: choice, challenge, change
1999, NTC Business Books
in English
0844229903 9780844229904
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2
Advertising Principles: Choice, Challenge, Change
January 1998, Ntc Business Books
Hardcover
in English
0844229903 9780844229904
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Book Details
Edition Notes
Includes bibliographical references (p. 543-550) and indexes.
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| July 31, 2019 | Edited by MARC Bot | associate edition with work OL722605W |
| December 4, 2010 | Edited by Open Library Bot | Added subjects from MARC records. |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| December 9, 2009 | Created by WorkBot | add works page |