An edition of Consumer characteristics and "deal" purchasing (1970)

Consumer characteristics and "deal" purchasing

an example from the dentifrice market

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Consumer characteristics and "deal" purchasin ...
David Bruce Montgomery
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Last edited by Open Library Bot
December 3, 2010 | History
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An edition of Consumer characteristics and "deal" purchasing (1970)

Consumer characteristics and "deal" purchasing

an example from the dentifrice market

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
13

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Subjects
Advertising, Consumers, Dentifrices, Motivation research (Marketing)

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Edition Availability
Cover of: Consumer characteristics and "deal" purchasing
Consumer characteristics and "deal" purchasing: an example from the dentifrice market
1970, Marketing Science Institute
in English
  • Not in Library

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Book Details

Edition Notes

"Preliminary research report."

Bibliography: leaf 12

Published in
Cambridge, Mass
Series
Working paper

The Physical Object

Pagination
13 l.
Number of pages
13

ID Numbers

Open Library
OL14622803M

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History

Download catalog record: RDF / JSON
December 3, 2010 Edited by Open Library Bot Added subjects from MARC records.
December 10, 2009 Created by WorkBot add works page