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When it comes to copy, what works in the brick-and-mortar world does not necessarily grab Web consumers...and with new developments like social networks, blogs, and YouTube, the strategies that worked even a few years ago are unlikely to attract people’s attention. Completely updated for the current online marketplace, Web Copy That Sells gives readers proven methods for achieving phenomenal success with their online sales and marketing efforts. Readers will learn to:write irresistible Web copy, e-mails, and marketing communicationsquickly turn lackluster sites into “perpetual money machines”streamline key messages down to intriguing “cyber bites”use the psychological tactics that compel Web surfers to buyFeaturing updated strategies for communicating and selling in the continually evolving landscape of Web 2.0, the second edition unlocks the secret to turning today’s online prospects into paying customers!
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Previews available in: English
Showing 5 featured editions. View all 5 editions?
Edition | Availability |
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1
Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy
2019, AMACOM
in English
0814432514 9780814432518
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2
Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy
2013, AMACOM
in English
0814432522 9780814432525
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3
Web copy that sells: the revolutionary formula for creating copy that grabs their attention and compels them to buy
2009, American Management Association
in English
- 2nd ed.
0814413048 9780814413043
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4 |
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5
Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy Every Time
June 2004, AMACOM/American Management Association, AMACOM
Paperback
in English
- 1st edition
0814472494 9780814472491
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Book Details
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Includes index.
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Feedback?September 29, 2021 | Edited by ImportBot | import existing book |
October 10, 2020 | Edited by ImportBot | import existing book |
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July 22, 2017 | Edited by Mek | adding subject: In library |
December 10, 2009 | Created by WorkBot | add works page |