The Impact of Price Promotions on a Brand's Market Share, Sales Pattern, and Profitability (Report No. 86-110)

The Impact of Price Promotions on a Brand's M ...
Leigh McAlister, Leigh McAlist ...
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December 10, 2009 | History

The Impact of Price Promotions on a Brand's Market Share, Sales Pattern, and Profitability (Report No. 86-110)

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Book Details


The Physical Object

Format
Paperback

Edition Identifiers

Open Library
OL13349376M
ISBN 10
9997059557
ISBN 13
9789997059550
Goodreads
6789952

Work Identifiers

Work ID
OL8622899W

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December 10, 2009 Created by WorkBot add works page