An edition of Marketing Strategy (Fundraising)
(2003)
Marketing Strategy (Fundraising)
by Peter Maple
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Last edited by Peter Maple
November 30, 2010 | History
Good guide to understanding the concept and practice of Social Marketing - as used by charities, social enterprises and other not for profits. Set text for postgraduate courses in charity marketing and fundraising. Pragmatic ideas and excellent case study materials set in in an accessable format.
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| Edition | Availability |
|---|---|
1
Marketing Strategy (Fundraising)
April 23, 2003, Directory of Social Change
Paperback
1903991382 9781903991381
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| November 30, 2010 | Edited by Peter Maple | Edited without comment. |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| December 10, 2009 | Created by WorkBot | add works page |