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Last edited anonymously
April 29, 2008 | History
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Paul W. Farris

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11 works Add another?

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  • Cover of: Marketing Metrics

    First published in 2006 5 editions in 1 language — 2 previewable Cover of edition marketingmetrics00farr_583
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  • Cover of: Getting Multi-Channel Distribution Right

    First published in 2020 4 editions in 1 language
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  • Cover of: Profit Impact of Marketing Strategy Project: Retrospect and Prospects

    First published in 2000 4 editions in 1 language
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  • Cover of: Marketing Analytics: Essential Tools for Data-Driven Decisions

    First published in 2021 2 editions in 1 language
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  • Cover of: Decisions in Marketing: Cases and Text

    First published in 1989 2 editions in 1 language — 1 previewable
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  • Cover of: Accounting for the Market Share-Roi Relationship (Report No 89-118)

    First published in 1989 1 edition
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  • Cover of: Determinants of Advertising Intensity: A Review of the Marketing Literature (Working Paper, Report 77-109)

    First published in 1977 1 edition
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  • Cover of: Retail power: monster or mouse?

    First published in 1992 1 edition in 1 language
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  • Cover of: Marketing Research (Collection)

    First published in 2011 1 edition in 1 language
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  • Cover of: Cutting Edge Marketing Analytics Real World Cases And Data Sets For Hands On Learning

    First published in 2014 1 edition
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  • Cover of: Advertising & promotion management: a manager's guide to theory & practice

    First published in 1987 1 edition in 1 language — 1 previewable
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Subjects
Marketing, Business, Case studies, Commerce, Marketing research, Advertising, Computer Technology, Consumer profiling, Management, Market segmentation, Marketing -- Case studies, Marketing, management, data processing, Marketing, mathematical models, Mathematical models, Nonfiction, Profit, Research, Revenue management, Sales promotion

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ID Numbers

  • OLID: OL2653758A

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History

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April 29, 2008 Created by an anonymous user initial import