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Last edited anonymously
April 29, 2008 | History
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P. Rajan Varadarajan

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  • Cover of: Contemporary Perspectives on Strategic Market Planning

    First published in 1990 — 2 editions
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  • Cover of: Enhancing Knowledge Development in Marketing: Perspectives and Viewpoints

    First published in 1993 — 1 edition
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Subjects

Business / Economics / Finance, Business/Economics, Marketing, Marketing - General, Marketing Management, Planning, Sales & marketing, Strategic planning

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ID Numbers

  • OLID: OL2866756A

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History

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April 29, 2008 Created by an anonymous user initial import