An edition of Getting the best from your ad agency
(1991)
Getting the best from your ad agency
by Joe Marconi
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Previews available in: English
Subjects
Advertising agencies, Advertising| Edition | Availability |
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Getting the Best from Your Ad Agency: Everything Marketers Need to Know About Working With Agencies from Creative, Media Planning, Budgeting and Mar
April 1991, Probus Professional Pub, Probus Publishing
Hardcover
in English
1557381798 9781557381798
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Book Details
Edition Notes
"Everything marketers need to know about working with agencies--from creative, media planning, budgeting and market strategy to campaign execution and evaluation."
Includes bibliographical references (p. 235-237) and index
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History
- Created September 25, 2008
- 4 revisions
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| April 25, 2011 | Edited by OCLC Bot | Added OCLC numbers. |
| April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
| December 15, 2009 | Edited by WorkBot | link works |
| September 25, 2008 | Created by ImportBot | Imported from Miami University of Ohio MARC record |