How to write successful fundraising letters
by Mal Warwick
- 2 Want to read
- 1 Currently reading
Write with confidence and reach your donors You'll learn all the essential components of writing for success from this go-to book for writing for fundraising! Mal Warwick, the nation's premier letter-writing tutor and direct mail expert, shows you the essential tools for making your direct marketing program a success. He gives you both general advice about the most effective direct mail strategies and specific guidance. Learn his step-by-step model through all the critical stages -from laying the groundwork for a prosperous campaign through the importance of thanking donors. Includes ew chapters on E-mail solicitations, monthly and legacy giving and free downloads on josseybass.com. Refreshed and Revised: Gain insight into current trends in the field with updated cases, samples, and examples Access more content for small to medium NPOs with limited budgets and resources Learn the latest technology with new sections on typography and lay out
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Previews available in: English
Subjects
Fondsenverwerving, Finance, Business, Nonprofit organizations, Handbooks, manuals, Direct-mail fund raising, Nonfiction, Letter writing, Fund raising, Direct mailing, Management, Advertising, direct-mail, Collecte de fonds par la poste, Associations sans but lucratif, Finances, BUSINESS & ECONOMICS, Investments & Securities, General| Edition | Availability |
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01
How to Write Successful Fundraising Letters
2010, Wiley & Sons, Incorporated, John
in English
111804763X 9781118047637
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02
How to Write Successful Fundraising Letters
2010, Wiley & Sons, Incorporated, John
in English
047037120X 9780470371206
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03
How to write successful fundraising letters
2008, Jossey-Bass
in English
- 2nd ed.
0787999083 9780787999087
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04
How to Write Successful Fundraising Letters
2008, John Wiley & Sons, Ltd.
eBook
in English
0470251719 9780470251713
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05
How to Write Successful Fundraising Letters
2008, Wiley & Sons, Incorporated, John
in English
0470370017 9780470370018
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06
How to Write Successful Fundraising Letters
2004, Wiley & Sons, Incorporated, John
in English
0787959359 9780787959357
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07
How to write successful fundraising letters: sample letters, style tips, useful hints, real-world examples
2001, Jossey-Bass
in English
- 1st ed.
078795652X 9780787956523
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08
How to Write Successful Fundraising Letters
February 20, 2001, Jossey-Bass
Paperback
in English
- Rev Upd edition
078795652X 9780787956523
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09
How to write successful fundraising letters
1994, Strathmoor Press
in English
096248914X 9780962489143
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10
How to write successful fundraising letters
1994, Strathmoor Press
in English
- 1st softcover ed.
0962489174 9780962489174
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Book Details
Edition Notes
Includes index.
Classifications
The Physical Object
ID Numbers
Source records
Library of Congress MARC recordLibrary of Congress MARC record
Library of Congress MARC record
Internet Archive item record
Internet Archive item record
First Sentence
"These first five chapters examine the stuff of which successful fundraising is made: An appreciation for the broad range of motives that lead people to contribute money to good causes and important institutions."
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History
- Created November 4, 2008
- 10 revisions
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| July 1, 2019 | Edited by MARC Bot | replacing ocaid with lendable copy |
| September 28, 2015 | Edited by ImportBot | import new book |
| July 28, 2014 | Edited by ImportBot | import new book |
| April 6, 2014 | Edited by ImportBot | Added IA ID. |
| November 4, 2008 | Created by ImportBot | Imported from Library of Congress MARC record |