An edition of Ecommerce (2000)

Ecommerce

formulation of strategy

by and

  • 3 Want to read
Ecommerce
Robert T. Plant, Robert Plant, ...
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Last edited by MARC Bot
July 14, 2024 | History
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An edition of Ecommerce (2000)

Ecommerce

formulation of strategy

by and

  • 3 Want to read

"In this book, global e-commerce expert Dr. Robert Plant cuts through the techno-babble to present the first balanced, integrated strategy for e-commerce leadership. Plant organizes every key driver of e-commerce success into a breakthrough Internet Strategy Effectiveness Scorecard that maps strategy to quantifiable metrics.

Drawing on research at more than 40 top e-commerce organizations, he helps you optimize brand, technology, service, market, and development - and answer critical questions."--BOOK JACKET.

Publish Date
Publisher
Financial Times/Prentice Hall
Language
English
Pages
343

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Subjects

Business planning, Case studies, Electronic commerce
Edition Availability
Cover of: Ecommerce
Ecommerce: formulation of strategy
2000, Financial Times/Prentice Hall
in English
Cover of: eCommerce
eCommerce: Formulation of Strategy
June 28, 2000, Prentice Hall PTR
in English

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Book Details

Edition Notes

Includes bibliographical references and index.

Published in
Upper Saddle River, NJ
Genre
Case studies.

Classifications

Dewey Decimal Class
658.4/012
Library of Congress
HF5548.32 .P58 2000, HF5548.32.P58 2000, HF 5548.32 P58 2000

The Physical Object

Pagination
xxiv, 343 p. :
Number of pages
343

ID Numbers

Open Library
OL22415042M
ISBN 10
0130198447
LCCN
00033996
OCLC/WorldCat
43992642
Library Thing
604397
Goodreads
2442976

Source records

Library of Congress MARC record
Better World Books record
marc_nuls MARC record
marc_columbia MARC record

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
July 14, 2024 Edited by MARC Bot import existing book
March 7, 2023 Edited by MARC Bot import existing book
November 17, 2022 Edited by ImportBot import existing book
August 18, 2020 Edited by ImportBot import existing book
November 12, 2008 Created by ImportBot Imported from Binghamton University MARC record