An edition of The curse of the mogul (2009)

The curse of the mogul

what's wrong with the world's leading media companies

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Last edited by MARC Bot
March 7, 2023 | History
An edition of The curse of the mogul (2009)

The curse of the mogul

what's wrong with the world's leading media companies

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Portfolio
Language
English
Pages
304

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Previews available in: English

Book Details


Table of Contents

The media landscape
The landscape of competitive advantage
The structure of media industries
Debunking media myths
The Internet is not your friend
Content is not king : movies, music, and books
Efficient operations in media : do you think I'm sexy?
Putting it all together : networks and databases
Managing competition in media : can't we all just get along?
All (profitable) media is local : newspapers, theaters, and communications
Reinforcing competitive advantage in media
Bad mogul : media mergers and acquisitions
Media M&A that works : one that happened and one that didn't
Good mogul : the outperformers.

Edition Notes

Includes bibliographical references and index.

Published in
New York

Classifications

Dewey Decimal Class
302.23068
Library of Congress
P96.M34 K62 2009, P96.M34K62 2009

The Physical Object

Pagination
xii, 304 p. :
Number of pages
304

ID Numbers

Open Library
OL24001618M
Internet Archive
curseofmogulwhat0000knee
ISBN 10
1591842646
ISBN 13
9781591842644
LCCN
2009019954
OCLC/WorldCat
361888117

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 7, 2023 Edited by MARC Bot import existing book
January 15, 2023 Edited by ImportBot import existing book
January 15, 2023 Edited by ImportBot import existing book
January 1, 2023 Edited by MARC Bot import existing book
January 20, 2010 Created by ImportBot Imported from Library of Congress MARC record