An edition of Outside Innovation (2006)

Outside Innovation

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Last edited by ImportBot
February 28, 2022 | History
An edition of Outside Innovation (2006)

Outside Innovation

How dynamic businesses of every size can unleash innovation by inviting customers to co — design what they do and make. Reading line: The 8 Roles Customers Play in Trend — Setting Companies The refrain is familiar for Patricia Seybold in her journeys as a top technology and management strategist: "I want our company to be acknowledged as the most admired and most customer — valued in our industry and to be recognized as the company that has forever changed the way things are done." "How can we become the Google of banking?" "How can we be the eBay of software?" "I want to be the JetBlue of manufacturing." "How can we become the undisputed trend — setter in our industry — with a competitive bar no one can topple?" In Outside Innovation, bestselling author Seybold taps her close relationship with dozens of high — innovation companies to reveal the untold strategy behind the trendsetters and the next HUGE leap forward in customer strategy. Seybold shows that companies that are dominating their category and staying ahead of the pack are collaborating at every level of their business with their customers.

Publish Date
Publisher
HarperCollins
Language
English

Buy this book

Previews available in: English

Edition Availability
Cover of: Outside Innovation
Outside Innovation
2009, HarperCollins Publishers
in English
Cover of: Outside Innovation
Outside Innovation
2009, HarperCollins Publishers
in English
Cover of: Outside Innovation
Outside Innovation
2009, HarperCollins Publishers
in English
Cover of: Outside Innovation
Outside Innovation: How Your Customers Will Co-Design Your Company's Future
2009, HarperCollins Publishers
in English
Cover of: Outside Innovation
Outside Innovation
2009, HarperCollins
Electronic resource in English
Cover of: Outside Innovation
Outside Innovation
2009, HarperCollins Publishers
in English
Cover of: Outside Innovation
Outside Innovation: How Your Customers Will Co-Design Your Company's Future
October 10, 2006, Collins
in English
Cover of: Outside Innovation
Outside Innovation: How Your Customers Will Co-Design Your Company's Future
October 10, 2006, Collins
Hardcover in English

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Book Details


Edition Notes

Published in
New York

The Physical Object

Format
Electronic resource

ID Numbers

Open Library
OL24260162M
ISBN 13
9780061834622, 9780061834639
OverDrive
72C41747-BABD-4953-BB32-79E964C627B2

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
February 28, 2022 Edited by ImportBot import existing book
July 31, 2012 Edited by VacuumBot Updated format 'electronic resource' to 'Electronic resource'
June 19, 2010 Edited by ImportBot Added new cover
June 17, 2010 Created by ImportBot Imported from marc_overdrive MARC record