An edition of The entertainment marketing revolution
(2002)
The Entertainment Marketing Revolution
by Al Lieberman
- 1 Want to read
Share
×Close
Entertainment is now a $500 billion industry that reaches into every corner of human life. The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World profiles that industry, from film to print, music to theme parks-and shows exactly how to find and reach your market in today's insanely competitive marketplace. Discover the driving forces, key synergies, new opportunities, and advanced marketing techniques today's top companies are riding to success... and learn how to create tomorrow's blockbuster properties, starting today.
Check nearby libraries
Buy this book
Previews available in: English
Subjects
Business, Finance, Marketing, Mass media, Nonfiction, Professional| Edition | Availability |
|---|---|
1
The Entertainment Marketing Revolution
2007, Pearson Education
Electronic resource
in English
0131517279 9780131517271
|
aaaa
|
2
The entertainment marketing revolution: bringing the moguls, the media, and the magic to the world
2002, Financial Times Prentice Hall
in English
0130293504 9780130293503
|
zzzz
|
3
The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World
May 15, 2002, FT Press
in English
0130293504 9780130293503
|
eeee
|
Book Details
Edition Notes
The Physical Object
Edition Identifiers
Work Identifiers
Community Reviews (0)
History
- Created June 18, 2010
- 4 revisions
Wikipedia citation
×CloseCopy and paste this code into your Wikipedia page. Need help?
| April 6, 2014 | Edited by ImportBot | Added IA ID. |
| August 4, 2012 | Edited by VacuumBot | Updated format 'electronic resource' to 'Electronic resource' |
| June 18, 2010 | Edited by ImportBot | Added new cover |
| June 18, 2010 | Created by ImportBot | Imported from marc_overdrive MARC record |