An edition of The ultimate question (2006)

The ultimate question

driving good profits and true growth

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Last edited by MARC Bot
March 8, 2023 | History
An edition of The ultimate question (2006)

The ultimate question

driving good profits and true growth

  • 3 Want to read

Based on extensive research, 'The Ultimate Question' shows how companies can rigorously measure Net Promoter statistics, help managers improve them, and create communities of passionate advocates that stimulate innovation.

Publish Date
Language
English
Pages
211

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Previews available in: English

Edition Availability
Cover of: The ultimate question
The ultimate question: driving good profits and true growth
2006, Harvard Business School Press
in English
Cover of: The ultimate question
The ultimate question: for opening the door to good profits and true growth
2006, Harvard Business School Press
in English

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Book Details


Table of Contents

Why the ultimate question works
Bad profits, good profits, and the ultimate question
The measure of success
How the Net Promoter Score (NPS) can drive growth
How to measure responses
The enterprise story: measuring what matters
Why satisfaction surveys fail
The rule of measurement
Becoming good enough to grow
Design winning customer strategies
Deliver: building an organization that creates promoters
Develop a community of promoters: by listening
One goal, one number.

Edition Notes

Includes bibliographical references (p. 197-198) and index.

Published in
Boston, Mass

Classifications

Dewey Decimal Class
658.15/54
Library of Congress
HF5415.5 .R439 2006

The Physical Object

Pagination
xi, 211 p. :
Number of pages
211

ID Numbers

Open Library
OL24754986M
Internet Archive
ultimatequestion00reic
ISBN 10
1591397839
ISBN 13
9781591397830
LCCN
2005025733
OCLC/WorldCat
61479545

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 8, 2023 Edited by MARC Bot import existing book
December 29, 2022 Edited by MARC Bot import existing book
December 5, 2022 Edited by ImportBot import existing book
December 11, 2020 Edited by MARC Bot import existing book
July 9, 2011 Created by ImportBot Imported from Internet Archive item record