An edition of Die Erfassung von Carryover-Effekten im Marketing (1984)

Die Erfassung von Carryover-Effekten im Marketing

kritische Analyse ökonometrischer Modelle zur Messung periodenübergreifender Werbewirkungen

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Die Erfassung von Carryover-Effekten im Marke ...
Peter Langkamp
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Last edited by MARC Bot
November 2, 2020 | History
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An edition of Die Erfassung von Carryover-Effekten im Marketing (1984)

Die Erfassung von Carryover-Effekten im Marketing

kritische Analyse ökonometrischer Modelle zur Messung periodenübergreifender Werbewirkungen

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
H. Deutsch
Language
German
Pages
335

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Subjects
Consumers' preferences, Econometric models, Market surveys

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Edition Availability
Cover of: Die Erfassung von Carryover-Effekten im Marketing
Die Erfassung von Carryover-Effekten im Marketing: kritische Analyse ökonometrischer Modelle zur Messung periodenübergreifender Werbewirkungen
1984, H. Deutsch
in German
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Book Details

Edition Notes

Bibliography: p. 313-335.

Published in
Thun
Series
Reihe Wirtschaftswissenschaften,, Bd. 320

Classifications

Library of Congress
HF5415.3 .L36 1984

The Physical Object

Pagination
335 p. :
Number of pages
335

ID Numbers

Open Library
OL2570226M
ISBN 10
3871448443
LCCN
85113501

Source records

Library of Congress MARC record

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
November 2, 2020 Edited by MARC Bot import existing book
December 12, 2009 Edited by WorkBot link works
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record