An edition of Everyone's a critic
(2014)
Everyone's a critic
winning customers in a review-driven world
by Bill Tancer
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"In Everyone's a Critic, Bill Tancer draws on case studies, field research, and never-before-published data to create the definitive guide for the business owner. He offers valuable insight for anyone seeking to make the most of their online consumer reviews, including the little touches that have outsized impact on positive reviews; how to deal with bad reviews; and how to spot reviewers who are trying to take advantage of you."--Amazon.com
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Everyone's a critic: winning customers in a review-driven world
2014, Portfolio/ Penguin
in English
1591846382 9781591846383
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Book Details
Table of Contents
The review revolution : when everything is reviewable
Why businesses hate reviews
Bad reviews happen
Who writes reviews
How reviews, even bad ones, are good for you
Do this for great reviews
Dealing with reviews : after the fact
Dealing with reviews preemptively
Business among "friends"
The future of reviews
Acknowledgments
Notes
Index.
Edition Notes
Includes bibliographical references (pages 233-239) and index.
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History
- Created July 18, 2019
- 4 revisions
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| March 7, 2023 | Edited by MARC Bot | import existing book |
| November 18, 2022 | Edited by ImportBot | import existing book |
| November 13, 2020 | Edited by MARC Bot | import existing book |
| July 18, 2019 | Created by MARC Bot | Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record |