An edition of Ask (2015)

Ask

the counterintuitive online formula to discover exactly what your customers want to buy ... create a mass of raving fans ... and take any business to the next level

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Last edited by ImportBot
December 8, 2022 | History
An edition of Ask (2015)

Ask

the counterintuitive online formula to discover exactly what your customers want to buy ... create a mass of raving fans ... and take any business to the next level

  • 4 Want to read

When it comes to the way business is carried out online, the earth beneath our feet is shifting right now--and shifting quickly. The one-size-fits-all approach is fast becoming obsolete. More and more businesses are learning that the more they tailor-make the messages they put on their sites, as well as how they interact with every single user, the more satisfied customers get--and the more they earn.

Publish Date
Language
English
Pages
193

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Previews available in: English

Book Details


Table of Contents

Part I. Ask : the story. You : who, what, & why...
Strange questions ... and strange answers
The discovery
My crisis
Working hard for the dream
An unexpected twist
The letter
Standing on the shoulders of giants
Taking the leap
Things finally come together
Paer II. Ask : the methodology. Getting started : how to read the Ask formula methodology
The process : prepare, persuade, segment, prescrie, profit, pivot
Prepare : the deep dive survey
Persuade : the prospect self-discovery landing page
Segment : the micro-commitment bucket survey
Prescribe : the post-survey sales prescription
Profit : the profit maximization upsell sequence
Pivot : the email follow-up feedback loop
Case study #1 : tennis training, zero to $250,000 in 6 months
Case study #2 : water ionizer market, $750,000 in 5 days
Why : the reason for writing this book
Next steps : now it's your turn to ask.

Classifications

Dewey Decimal Class
658.872
Library of Congress
HF5415.1265 .L465 2015

The Physical Object

Pagination
xv, 193 pages
Number of pages
193

Edition Identifiers

Open Library
OL27225699M
Internet Archive
askcounterintuit0000leve
ISBN 10
1939447720
ISBN 13
9781939447722
LCCN
2015931330
OCLC/WorldCat
908932194

Work Identifiers

Work ID
OL20045670W

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 8, 2022 Edited by ImportBot import existing book
October 23, 2021 Edited by ImportBot import existing book
November 4, 2020 Edited by MARC Bot import existing book
July 19, 2019 Created by MARC Bot Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record