An edition of Navigating new markets abroad (1993)

Navigating New Markets Abroad

Charting a Course for the International Businessperson

Navigating New Markets Abroad
David M. Raddock, David M. Rad ...
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Last edited by ImportBot
December 24, 2021 | History
An edition of Navigating new markets abroad (1993)

Navigating New Markets Abroad

Charting a Course for the International Businessperson

This book emphasizes a central factor in foreign business competition: understanding the obstacles and risks that impede new enterprises abroad. In an era of globalism, Navigating New Markets Abroad offers a judicious approach to corporate strategic planning and international marketing that derives from political science, sociology, psychology, and economics and is applied to the author's own experience with the reality of impact at the bottom line.

The book shows how despite the many factors that can make or break a business - ranging from terrorism and social revolution to crises involving change in leadership in the host country and the red tape that our own government can produce - one can be positioned to maximize the options and determine the outcome of one's venture.

Publish Date
Language
English

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Previews available in: English

Edition Availability
Cover of: Navigating New Markets Abroad
Navigating New Markets Abroad: Charting a Course for the International Businessperson
2002, Rowman & Littlefield Publishers, Incorporated
in English
Cover of: Navigating New Markets Abroad
Navigating New Markets Abroad
December 26, 2000, Rowman & Littlefield Publishers, Inc.
Hardcover in English - 2 Sub edition
Cover of: Navigating new markets abroad
Navigating new markets abroad: charting a course for the international businessperson
1993, Rowman & Littlefield
in English

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Book Details


Classifications

Library of Congress
HD62.4.R34 2001

ID Numbers

Open Library
OL35744134M
ISBN 13
9780585380599

Source records

Better World Books record

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December 24, 2021 Created by ImportBot Imported from Better World Books record