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Contents include marketing dynamics, the European marketing environment, buyer behaviour, segmenting markets, marketing information and research and marketing management, planning and control.
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Previews available in: English
Showing 6 featured editions. View all 6 editions?
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Essentials of Marketing
2013, Pearson Education, Limited, Financial Times Prentice Hall
in English
0273727729 9780273727729
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3
Essentials of Marketing
August 31, 2007, Financial Times Management
Paperback
in English
- 2 edition
1405858281 9781405858281
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4 |
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Essentials of Marketing: Includes MyMarketingLab
2005, Pearson Education, Limited
in English
0131485261 9780131485266
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6 |
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December 3, 2022 | Edited by ImportBot | import existing book |
November 17, 2022 | Created by ImportBot | Imported from Better World Books record |