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A business manual which applies Game Theory to business strategy, examines the classic paradox between competition and co-operation, and explains why they are in fact complementary. Companies profiled include Coca-Cola, Pepsi Cola, Nutrasweet, Nintendo and General Motors.
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Previews available in: English
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1
Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business
December 29, 1997, Currency
in English
0385479506 9780385479509
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4
Coopetition, kooperativ konkurrieren. Mit der Spieltheorie zum Unternehmenserfolg.
January 1, 1996, Campus Fachbuch
Hardcover
359335585X 9783593355856
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