An edition of Handbook of Product Placement in the Mass Media (2004)

Handbook of Product Placement in the Mass Media

New Strategies in Marketing Theory, Practice, Trends, and Ethics

by

  • 2 Want to read
Handbook of Product Placement in the Mass Med ...
Mary-Lou Galician, Mary-Lou Ga ...
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Last edited by ImportBot
September 18, 2024 | History
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An edition of Handbook of Product Placement in the Mass Media (2004)

Handbook of Product Placement in the Mass Media

New Strategies in Marketing Theory, Practice, Trends, and Ethics

by

  • 2 Want to read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Taylor & Francis Group
Language
English
Pages
306

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Previews available in: English

Subjects

Advertising, Mass media, Product placement in mass media, Subliminal advertising, Moral and ethical aspects, Placement de produits dans les médias, Publicité subliminale, Publicité, Aspect moral, Massamedia, Subliminale waarneming, Marketing, Strategische planning, Ethik, Fernsehen, Film, Massenmedien, Product placement, BUSINESS & ECONOMICS, Advertising & Promotion

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Edition Availability
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
2013, Routledge
in English
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
2004, Taylor & Francis Group
in English
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
May 2004, Best Business Books
Paperback in English
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
2004, Taylor & Francis Group
in English
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
May 31, 2004, Best Business Books
Hardcover in English
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
2004, Taylor & Francis Group
in English
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
2004, Taylor & Francis Group
in English
  • Not in Library
Libraries near you: WorldCat
Cover of: Handbook of Product Placement in the Mass Media
Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
2004, Taylor & Francis Group
in English
Libraries near you: WorldCat

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Book Details

Classifications

Dewey Decimal Class
659.1

ID Numbers

Open Library
OL54047239M
ISBN 13
9781136781230

Source records

Better World Books record

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September 18, 2024 Created by ImportBot Imported from Better World Books record