An edition of Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (1997)

Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications

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Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications by Terence A. Shimp, Terence A. Shimp
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  • ★★★★★ 5.0 (2 ratings) ·
  • 12 Want to read
  • 1 Currently reading
  • 2 Have read
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Last edited by IdentifierBot
August 4, 2010 | History
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An edition of Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (1997)

Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications

by

  • ★★★★★ 5.0 (2 ratings) ·
  • 12 Want to read
  • 1 Currently reading
  • 2 Have read

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Publish Date
Publisher
South-Western College Pub
Language
English
Pages
672

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Previews available in: English

Subjects

Communication in marketing, Communicatie, Marketing, Ventes, Marketing direct, Sales promotion, Advertising, Publicité, Promotion, Direct marketing, Reclame, Communication en marketing, Business & economics, Advertising & promotion
Edition Availability
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
2003, Thomson South-Western
in English - 6th ed.
Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
July 2, 2002, South-Western College Pub
in English
Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
July 2, 2002, South-Western College Pub
Hardcover in English - 6 edition
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
2000, Dryden Press
in English - 5th ed.
Cover of: Advertising, promotion, and supplemental aspects of integrated marketing communications
Advertising, promotion, and supplemental aspects of integrated marketing communications
1997, Dryden Press
in English - 4th ed.

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Book Details

ID Numbers

Open Library
OL7271527M
ISBN 10
0030352711
ISBN 13
9780030352713
Library Thing
114073
Goodreads
2770442

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
August 4, 2010 Edited by IdentifierBot added LibraryThing ID
April 24, 2010 Edited by Open Library Bot Fixed duplicate goodreads IDs.
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 14, 2010 Edited by Open Library Bot Linked existing covers to the edition.
April 29, 2008 Created by an anonymous user Imported from amazon.com record