An edition of Selling It: The Incredible Shrinking Package and Other Marvels of Modern Marketing
(2002)
Selling It
The Incredible Shrinking Package and Other Marvels of Modern Marketing
by Editors of Consumer Reports
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Last edited by IdentifierBot
August 6, 2010 | History
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Subjects
Deceptive advertising, Consumers, Quality of productsShowing 2 featured editions. View all 2 editions?
| Edition | Availability |
|---|---|
1
Selling It: The Incredible Shrinking Package and Other Marvels of Modern Marketing
January 15, 2002, W. W. Norton & Company
in English
039332172X 9780393321722
|
aaaa
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WorldCat
|
2
Selling It: The Incredible Shrinking Package and Other Marvels of Modern Marketing
January 15, 2002, W. W. Norton & Company, Norton
in English
039332172X 9780393321722
|
zzzz
Libraries near you:
WorldCat
|
Book Details
First Sentence
"In the household arena, you are White-fang, and like drugmakers who sugarcoat bitter pills, advertisers try to make their offers tasty enough that you'll swallow."
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History
- Created April 29, 2008
- 6 revisions
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| August 6, 2010 | Edited by IdentifierBot | added LibraryThing ID |
| May 5, 2010 | Edited by WorkBot | add editions to new work |
| April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
| April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
| April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |