An edition of Backfire (2003)

Backfire

Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard

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Last edited by IdentifierBot
August 6, 2010 | History
An edition of Backfire (2003)

Backfire

Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

An insider's look at the internal turmoil at one of the world's premier high-tech companiesThis is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose her charismatic salesmanship on the aging icon. Top BusinessWeek journalist Peter Burrows gives the dramatic blow-by-blow of Hewlett's effort to kill Fiorina's most controversial move of all, her $19 billion purchase of rival Compaq Computer. Fiorina won by a whisker, after the most expensive proxy fight in history and a dramatic lawsuit that accused the company of illegally fixing the vote. This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama.Peter Burrows (Alameda, CA) has been a technology reporter for BusinessWeek for nine years and has covered the HP saga from the start. The department editor for BusinessWeek's computer coverage, he has been the principal chronicler of Fiorina's tenure at HP, and has written three cover stories on the subject. He has also written numerous other cover stories, including looks at Steve Jobs's Apple Computer and Sun Microsystems' Scott McNealy.

Publish Date
Publisher
Wiley
Language
English
Pages
304

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Previews available in: English

Edition Availability
Cover of: Backfire
Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
2007, Wiley & Sons, Incorporated, John
in English
Cover of: Backfire
Backfire
2003, Wiley & Sons, Incorporated, John
in English
Cover of: Backfire
Backfire
2003, John Wiley & Sons, Ltd.
Electronic resource in English
Cover of: Backfire

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Book Details


First Sentence

"The line started forming outside of the Court of Chancery in Wilmington, Delaware, at 3:00 A.M."

ID Numbers

Open Library
OL7614312M
ISBN 10
0471267651
ISBN 13
9780471267652
Library Thing
691040
Goodreads
414335

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Download catalog record: RDF / JSON / OPDS | Wikipedia citation
August 6, 2010 Edited by IdentifierBot added LibraryThing ID
April 24, 2010 Edited by Open Library Bot Fixed duplicate goodreads IDs.
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 14, 2010 Edited by Open Library Bot Linked existing covers to the edition.
April 29, 2008 Created by an anonymous user Imported from amazon.com record