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First Sentence
"Since the organization of consumer behavior as an integrated field of studies during the 1970s, marketing scholars have pursued lines of inquiry into differences in consumption behaviors across cultural and sub-cultural boundaries."
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- Created April 30, 2008
- 9 revisions
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November 23, 2020 | Edited by MARC Bot | import existing book |
October 13, 2020 | Edited by ImportBot | import existing book |
August 15, 2020 | Edited by ImportBot | import existing book |
May 19, 2019 | Edited by MARC Bot | import existing book |
April 30, 2008 | Created by an anonymous user | Imported from amazon.com record |