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"Product development is a process that, like any other, is both manageable and improvable. Next Generation Product Development introduces and examines the newest generation of product development practices, in which the focus has changed from reducing time-to-market to managing and improving productivity, i.e. developing more new products than your competitors with a lower investment of valuable firm resources." "This guide for R&D executives and managers is also important for anyone looking to understand and utilize "new generation" product development management practices."--BOOK JACKET.
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Previews available in: English
Edition | Availability |
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1
Next Generation Product Development : How to Increase Productivity, Cut Costs, and Reduce Cycle Times
April 23, 2004, McGraw-Hill
Hardcover
in English
- 1 edition
0071435123 9780071435123
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2
Next Generation Product Development : How to Increase Productivity, Cut Costs, and Reduce Cycle Times
April 23, 2004, McGraw-Hill
in English
0071435123 9780071435123
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Book Details
First Sentence
"In the 1990s, time-based strategies changed the competitive balance in many industries as some competitors radically improved time to market through new management practices."
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- Created April 30, 2008
- 6 revisions
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August 12, 2010 | Edited by IdentifierBot | added LibraryThing ID |
April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
April 14, 2010 | Edited by Open Library Bot | Linked existing covers to the edition. |
April 30, 2008 | Created by an anonymous user | Imported from amazon.com record |