An edition of Contemporary advertising
(1993)
Contemporary Advertising
10 edition
by William F. Arens, Michael F. Weigold, Christian Arens, and Bovee
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Contemporary Advertising
April 29, 2005, McGraw Hill
Hardcover
in English
- 10 edition
0073135690 9780073135694
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Book Details
First Sentence
"As a consumer, you are exposed to hundreds and maybe even thousands of commercial messages every day."
The Physical Object
ID Numbers
First Sentence
"As a consumer, you are exposed to hundreds and maybe even thousands of commercial messages every day."
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History
- Created April 30, 2008
- 7 revisions
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| April 27, 2011 | Edited by OCLC Bot | Added OCLC numbers. |
| August 12, 2010 | Edited by IdentifierBot | added LibraryThing ID |
| April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
| April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
| April 30, 2008 | Created by an anonymous user | Imported from amazon.com record |