| Record ID | marc_columbia/Columbia-extract-20221130-003.mrc:73605455:1423 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-003.mrc:73605455:1423?format=raw |
LEADER: 01423mam a2200313 a 4500
001 1060981
005 20220601202712.0
008 911213s1991 mau b 000 0 eng d
035 $a(OCoLC)ocm24947359
035 $a(CStRLIN)NYCG92-B8939
035 $9AFX6251CU
035 $a1060981
040 $aBET$cBET$dIXA
100 1 $aMahajan, Vijay.$0http://id.loc.gov/authorities/names/n78068263
245 10 $aNew product models :$bpractice, shortcomings, and desired improvements /$cVijay Mahajan, Jerry Wind.
260 $aCambridge, MA :$bMarketing Science Institute,$c1991.
300 $a38 pages :$billustrations ;$c28 cm.
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
490 1 $aReport ;$vno. 91-125
504 $aBibliography: p. 12-13.
500 $a"October 1991."
650 0 $aNew products.$0http://id.loc.gov/authorities/subjects/sh85091388
650 0 $aProduct management.$0http://id.loc.gov/authorities/subjects/sh85107203
700 1 $aWind, Yoram.$0http://id.loc.gov/authorities/names/n50015798
710 2 $aMarketing Science Institute.$0http://id.loc.gov/authorities/names/n50065283
830 0 $aReport (Marketing Science Institute) ;$vno. 91-125.$0http://id.loc.gov/authorities/names/n84745752
852 00 $boff,bus$hHF5415$i.M31 no.91/125-91/128$zBound with other titles; for a complete listing search by the call number using the Call Number search.