Record ID | marc_loc_updates/v36.i08.records.utf8:9259246:1258 |
Source | Library of Congress |
Download Link | /show-records/marc_loc_updates/v36.i08.records.utf8:9259246:1258?format=raw |
LEADER: 01258cam a2200301 a 4500
001 2007274136
003 DLC
005 20080219154814.0
008 070427s2007 njua b 001 0 eng d
010 $a 2007274136
020 $a0470051248 (pbk.)
020 $a9780470051245 (pbk.)
035 $a(OCoLC)ocn123673324
040 $aSINAP$cSINAP$dDLC
042 $alccopycat
050 00 $aHF5825$b.S878 2007
082 00 $a659.1$222
100 1 $aSugarman, Joseph,$d1938-
245 14 $aThe Adweek copywriting handbook :$bthe ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters /$cJoseph Sugarman.
246 30 $aCopywriting handbook
260 $aHoboken, N.J. :$bWiley,$cc2007.
300 $axix, 338 p. :$bill. ;$c24 cm.
500 $a"An Adweek book"--Cover.
504 $aIncludes bibliographical references (p. 325-326) and index.
650 0 $aAdvertising copy$vHandbooks, manuals, etc.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/enhancements/fy0741/2007274136-t.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0741/2007274136-d.html
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0741/2007274136-b.html