| Record ID | marc_loc_updates/v37.i21.records.utf8:3362009:1074 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i21.records.utf8:3362009:1074?format=raw |
LEADER: 01074cam a22002774a 4500
001 2002024979
003 DLC
005 20090521091424.0
008 020409s2002 nyu b 001 0 eng
010 $a 2002024979
020 $a0471202185 (cloth : alk. paper)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHF6146.B74$bO16 2002
082 00 $a659.14/2/0973$221
100 1 $aOakner, Larry.
245 10 $aAnd now a few laughs from our sponsor :$bthe best of fifty years of radio commercials /$cLarry Oakner.
260 $aNew York :$bWiley,$c2002.
300 $axxiii, 212 p ;$c24 cm.
500 $a"An Adweek book."
504 $aIncludes bibliographical references (p. [199]) and index.
650 0 $aBroadcast advertising.
650 0 $aWit and humor in advertising.
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/bios/wiley043/2002024979.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/wiley036/2002024979.html
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/wiley022/2002024979.html