An edition of Brand sense (2005)

Brand sense

build powerful brands through touch, taste, smell, sight, and sound

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Cover of: Brand sense by Martin Lindström
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Last edited by ImportBot
December 19, 2023 | History
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An edition of Brand sense (2005)

Brand sense

build powerful brands through touch, taste, smell, sight, and sound

by

  • 0 Ratings
  • 7 Want to read
  • 1 Currently reading
  • 0 Have read

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Publish Date
Publisher
Free Press
Language
English
Pages
237

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Previews available in: English

Subjects
Business names, Psychological aspects of Advertising, Senses and sensation, Brand name products, Advertising, Psychological aspects, Sensation, Produits de marque, Raison sociale, Publicité, Aspect psychologique, Sens et sensations, Advertising--brand name products, Advertising--psychological aspects, Hd69.b7 l548 2005, 658.8/27
Edition Availability
Cover of: Brand sense
Brand sense: build powerful brands through touch, taste, smell, sight, and sound
2005, Free Press
in English
Libraries near you: WorldCat

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Book Details

Table of Contents

A cottage industry turns professional
Some companies are doing it right
Smash your brand
From 2-D to 5-D branding
Stimulate, enhance, and bond: crafting a sensory brand
Measuring senses
Brand religion: lessons learned
Branding: a holistic view.

Edition Notes

Includes bibliographical references (p. 215-218) and index.

Published in
New York

Classifications

Library of Congress
HD69.B7 L548 2005, HD69.B7 L548 2005, HD69.B7 L548 2010

The Physical Object

Pagination
xii, 237 p. :
Number of pages
237

ID Numbers

Open Library
OL18248586M
Internet Archive
brandsense00mart
ISBN 10
0743267842
LCCN
2004056438, 2010485163
OCLC/WorldCat
666428493, 56730754
Library Thing
518322
Goodreads
203528

Source records

marc_openlibraries_sanfranciscopubliclibrary MARC record
marc_openlibraries_sanfranciscopubliclibrary MARC record
Library of Congress MARC record
Library of Congress MARC record
Internet Archive item record
Internet Archive item record
marc_columbia MARC record
Promise Item
ISBNdb

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History

Download catalog record: RDF / JSON
December 19, 2023 Edited by ImportBot import existing book
October 20, 2022 Edited by ImportBot import existing book
September 24, 2020 Edited by MARC Bot import existing book
February 14, 2020 Edited by MARC Bot remove fake subjects
December 11, 2009 Created by WorkBot add works page