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"Student tested and faculty approved, BUSN breaks new ground in the Introduction to Business market, delivering a riveting design that captivates students and powerful resources that save instructors valuable time. Written by longtime Intro to Business instructors who know firsthand the needs of today's instructors and students, this unique first edition provides a more student-focused--less linear--learning model that truly engages students. Its traditional material is presented in a vibrant, very nontraditional format. More "casual magazine" than "formal textbook," this lively design will intrigue and inspire students by incorporating less dense textual material and a more visual presentation of key concepts. The graphics, page layout, and design speak specifically to today's students, enticing them to keep turning the pages. Streamlined and well balanced, the text covers all core Introduction to Business topics in a succinct 18 chapters--including a unique chapter on Business Communications. In addition, the text is unrivaled in its cohesive integration of text and supplements. Robust resources--including an extremely interactive website--help students learn to study, communicate verbally and in writing, and master chapter concepts. Helping you keep students motivated in the classroom--even if they're not business majors--BUSN provides the most efficient instructor tools available, including a syllabus builder and database of instructional material. With BUSN, your students will be prepared and engaged."--Publisher's website.
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Previews available in: English
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BUSN
2010, South-Western Cengage Learning
in English
- 2009-2010 ed., instructor's ed.
0324589697 9780324589696
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4
BUSN
2009, South-Western Cengage Learning
in English
- 2008-2009, instructor's ed.
032456984X 9780324569841
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5
BUSN (with Review Cards and BUSN4ME.com Printed Access Card)
January 9, 2008, South-Western College Pub
Paperback
in English
- 1 edition
0324569890 9780324569896
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Book Details
Edition Notes
"A full suite of instructor's supplements."
Cover title.
Includes bibliographical references and index.
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Feedback?October 11, 2020 | Edited by ImportBot | import existing book |
July 30, 2019 | Edited by MARC Bot | associate edition with work OL12726277W |
January 24, 2010 | Edited by WorkBot | add more information to works |
December 11, 2009 | Created by WorkBot | add works page |