An edition of A requiem for a brand (2010)

A requiem for a brand

targeting the new-age consumer

by

A requiem for a brand
Pradip Chanda, Pradip Chanda
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Last edited by ImportBot
November 16, 2010 | History
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An edition of A requiem for a brand (2010)

A requiem for a brand

targeting the new-age consumer

by

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Publish Date
Publisher
Lotus Collection, Roli Books
Language
English
Pages
137

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Subjects

Case studies, Brand loyalty, Consumers' preferences

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Edition Availability
Cover of: A requiem for a brand
A requiem for a brand: targeting the new-age consumer
2010, Lotus Collection, Roli Books
in English
  • Not in Library
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes index.

Published in
New Delhi

Classifications

Dewey Decimal Class
658.83430954
Library of Congress
HF5415.3+

The Physical Object

Pagination
xii, 137 p. ;
Number of pages
137

ID Numbers

Open Library
OL24439508M
ISBN 10
8174367926
ISBN 13
9788174367921
LCCN
2010318547
OCLC/WorldCat
613312157

Source records

Library of Congress MARC record

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November 16, 2010 Created by ImportBot initial import