An edition of Premium by design (2010)

Premium by design

how to understand, design and market high end products

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Cover of: Premium by design by Marco Bevolo
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Last edited by MARC Bot
December 15, 2022 | History
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An edition of Premium by design (2010)

Premium by design

how to understand, design and market high end products

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Ashgate
Language
English

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Previews available in: English

Subjects
Product design, Luxury goods industry, New products, Luxuries, Luxury, Social responsibility of business, Produits de luxe, Industrie, Conception de produit, BUSINESS & ECONOMICS, Development, Business Development
Edition Availability
Cover of: Premium by Design
Premium by Design: How to Understand, Design and Market High End Products
2016, Taylor & Francis Group
in English
Libraries near you: WorldCat
Cover of: Premium by Design
Premium by Design: How to Understand, Design and Market High End Products
2016, Taylor & Francis Group
in English
Libraries near you: WorldCat
Cover of: Premium by design
Premium by design: how to understand, design and market high end products
2010, Ashgate
in English
Libraries near you: WorldCat

Add another edition?

Book Details

Table of Contents

Achievable dreams
Horizons where aspiration gazes
Luxury : aim high for a strong head start
Business tool - deciphering the "algebra" of consumer's minds
Rule #1: it is all about the "beef" (dimension: authenticity and value)
Rule #2: it is all about the design and experience
Rule #3: it is all about creating the "new" (dimension: innovation and leadership)
Rule #4: it is all about "fame" (dimension: marketing, communication and distribution)
Rule #5: it is all about "higher values" (dimension: sustainability and simplicity)
Urban futures : opportunities for tomorrow's high end
Premium products & experiences through high design
Design for tomorrow
Creating new high end propositions
Know thy customer: sequencing the genome of the high end mind.

Edition Notes

Includes bibliographical references and index.

Published in
Farnham, Burlington, VT

Classifications

Dewey Decimal Class
658.5/75
Library of Congress
HD9999.L852 B48 2010, HF5415.122, HD9999.L852 B48 2011, HD9999.L852 B48 2011eb

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL24524617M
Internet Archive
premiumbydesignh0000bevo
ISBN 13
9781409418900, 9781409418917
LCCN
2010033174
OCLC/WorldCat
754765298

Source records

Library of Congress MARC record
Library of Congress MARC record
Library of Congress MARC record
Better World Books record
Library of Congress MARC record
Internet Archive item record
Promise Item
marc_columbia MARC record

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History

Download catalog record: RDF / JSON
December 15, 2022 Edited by MARC Bot import existing book
May 12, 2021 Edited by ImportBot import existing book
August 15, 2020 Edited by ImportBot import existing book
December 9, 2010 Created by ImportBot initial import