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Subjects
Persuasion (Psychology)Edition | Availability |
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1
Persuasion for strategy and critique
2014, Oxford University Press
in English
- 1st ed.
0199968047 9780199968046
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Book Details
Table of Contents
Preface
Nature of persuasion
Seven approaches to persuasion
Ethics
Audience analysis and emotion
Argument strategies and fallacies
Psychological influences and compliance gaining strategies
Nonverbal influences
Prompts that do the work of persuasion
Symbol, culture, and myth
Diversity and religion
Political ideology, campaigns, and social movements
Leadership
Difficult people and conflict management
Crisis communication and image restoration
References
Index.
Edition Notes
Includes bibliographical references and index.
Classifications
The Physical Object
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Feedback?June 20, 2012 | Created by LC Bot | import new book |