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Previews available in: English
Edition | Availability |
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1
Measuring Psychological Responses to Media Messages
2014, Taylor & Francis Group
in English
1136695591 9781136695599
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2
Measuring Psychological Responses to Media Messages
2014, Taylor & Francis Group
in English
1136695559 9781136695551
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zzzz
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3
Measuring Psychological Responses to Media Messages
2014, Routledge
in English
1306580986 9781306580984
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zzzz
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4
Measuring Psychological Responses to Media Messages
2014, Taylor & Francis Group
in English
1136695605 9781136695605
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zzzz
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5
Measuring psychological responses to media messages
2011, Routledge
in English
0203812859 9780203812853
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zzzz
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6
Measuring psychological responses to media messages
1994, Erlbaum
in English
0805807179 9780805807172
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Book Details
Table of Contents
Think-aloud and thought-list procedures in investigating mental processes / Michael A. Shapiro
Continuous response measurement (CRM) / Frank Biocca, Prabu David, and Mark West
Using eyes on screen as a measure of attention to television / Esther Thorson
Secondary reaction-time measures / Michael D. Basil
What can the heart tell us about thinking? / Annie Lang
Electrodermal measurement / Robert Hopkins and James E. Fletcher
Signal detection measures of recognition memory / Michael A. Shapiro
The time needed to answer : measurement of memory response latency / Glen T. Cameron and David A. Frieske
Designing experiments that assess psychological responses to media messages / Bryon Reeves and Seth Geiger
Detection and modeling of time-sequenced processes / James H. Watt
Measuring children's cognitive processing of television / Elizabeth Pugzles Lorch
Comments on setting up a laboratory / Annie Lang.
Edition Notes
Includes bibliographical references and indexes.
Classifications
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September 15, 2021 | Edited by ImportBot | import existing book |
November 18, 2020 | Edited by MARC Bot | import existing book |
November 18, 2018 | Created by MARC Bot | import existing book |