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Most news media are "data rich but analysis poor" when it comes to election polling. Since election polls clearly have the power to influence campaigns and election postmortems, it is important that "spin" not take precedence over significance in the reporting of poll results. In this volume, experts in the media and in academe challenge the conventional approaches that most news media take in their poll-based campaign coverage.
The book reports new research findings on news coverage of recent presidential elections and provides a myriad of examples of how journalists and news media executives can improve their analysis of poll data, thereby better serving our political processes.
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Previews available in: English
Subjects
Public opinion, Election, Mass media, Press and politics, Presidents, Public opinion polls, Public opinion, united states, Presidents, united states, election, Mass media, political aspects, Political aspects, Massenmedien, Präsidentenwahl, Publieke opinie, Verkiezingscampagnes, Presidentskandidaten, Election forecasting, Wahlkampf, USA President, USA, Opinion publique, Sondages d'opinion, POLITICAL SCIENCE, GeneralPlaces
United StatesShowing 6 featured editions. View all 6 editions?
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1
Presidential Polls and the News Media
2024, Taylor & Francis Group
in English
0367299682 9780367299682
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2
Presidential Polls and the News Media
2019, Taylor & Francis Group
in English
1000308081 9781000308082
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3
Presidential Polls and the News Media
2019, Taylor & Francis Group
in English
100023620X 9781000236200
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4
Presidential Polls and the News Media
2019, Taylor & Francis Group
in English
0367284227 9780367284220
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5
Presidential Polls and the News Media
1996, Taylor & Francis Group
in English
0813389895 9780813389899
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6 |
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Book Details
Edition Notes
Includes bibliographical references (p. 267-275) and index.
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