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Previews available in: English
Subjects
Consumer behavior, Consumers, europe, LawPlaces
EuropeShowing 3 featured editions. View all 3 editions?
Edition | Availability |
---|---|
1
Consumer behaviour: a European perspective
2009, Prentice Hall/Financial Times
in English
- 4th ed.
027371726X 9780273717263
|
zzzz
Libraries near you:
WorldCat
|
2
Consumer behaviour: a European perspective
2009, Prentice Hall/Financial Times
in English
- 4th ed.
027371726X 9780273717263
|
aaaa
Libraries near you:
WorldCat
|
3
Consumer behaviour: a European perspective
2009, Prentice Hall/Financial Times
in English
- 4th ed.
027371726X 9780273717263
|
zzzz
Libraries near you:
WorldCat
|
Book Details
Table of Contents
An introduction to consumer behaviour
A consumer society
Shopping, buying and evaluating
Perception
The self
Motivation, values and lifestyle
Learning and memory
Attitudes
Individual decision-making
Group influence and opinion leadership
European family structures, household decision-making and age cohorts
Income and social class
Culture and consumer behaviour
Cultural change processses
New times, new consumers.
Edition Notes
Includes bibliographical references and index.
Classifications
The Physical Object
ID Numbers
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Feedback?December 19, 2023 | Edited by ImportBot | import existing book |
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February 9, 2019 | Created by MARC Bot | import existing book |