Sprache und Kultur in der interkulturellen Marketingkommunikation

mit 1000 aktuellen Literaturhinweisen zur Theorie und Praxis der Marketingkommunikation

2., verbesserte und erweiterte Aufl.
Sprache und Kultur in der interkulturellen Ma ...
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Last edited by MARC Bot
February 17, 2019 | History

Sprache und Kultur in der interkulturellen Marketingkommunikation

mit 1000 aktuellen Literaturhinweisen zur Theorie und Praxis der Marketingkommunikation

2., verbesserte und erweiterte Aufl.

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Publish Date
Publisher
Attikon Verlag
Language
German
Pages
361

Buy this book

Book Details


Edition Notes

German and English articles by 16 different European authors.

Includes bibliographical references.

Published in
Tostedt
Series
Beiträge zur Wirtschaftskommunikation -- Bd. 11

The Physical Object

Pagination
361 p. ;
Number of pages
361

ID Numbers

Open Library
OL18706648M
ISBN 10
3927226416

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Talis record

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February 17, 2019 Created by MARC Bot import existing book